brands that take a data-led approach to marketing are 3x more likely to improve performance

my Approach

When you understand what’s working, what’s being ignored, and where people are dropping off, decisions get easier. Marketing becomes intentional instead of reactive.

my process focuses on what matters most

Sometimes clients come to me knowing something feels off. My role is to help identify why & what to do next. It might look like:

  • A deep dive into email performance to uncover what’s working, what’s not, and where opportunities are being missed
  • A clear, actionable marketing strategy that connects social, paid, and email
  • Campaign planning and prioritization
  • Audits of existing efforts with practical recommendations
  • Ongoing strategic support as things evolve
Gold medal with a centered circular disc and two ribbon tails hanging from the bottom.

recognized for best email marketing strategy

I’ve worked closely with platforms like HubSpot and was recognized by a HubSpot onboarding specialist for developing one of the strongest email marketing strategies of 2024.